Travels across the country for more case study interviews…

This is the 6th year we have worked for Agfa Graphics on the wide-format side of the business. Once again 2023 saw Lesley travelling up and down the country interviewing customers who had invested in a new Agfa wide-format print engine to add value to their business or to allow them to grow into new markets. These print specialist businesses vary in size and scale but they all have their own fascinating story on how they started and diversified through good and bad economies (or pandemics) to continue to thrive in the markets they serve.

Lesley visits these Agfa customers along with a photographer/videographer to build a case study on why they chose an Agfa printer to enhance their business. The Agfa machines vary in capacity and size, some are Dye Sublimation for printing onto textiles for soft POS or furniture but all deliver impressive quality and results so interviewing these business owners is always a pleasure.

We interview for a case study article accompanied by the photography of the team and print engine and finish with a video social short from the interviewee too. The result is an impressive range of customer testimonials that Agfa can send to the trade press, share on their website, show to new customers and post across social media.

11 January, 2024